While businesses started opening back, this does not mean everything will be again as usual. To survive, brands will need to adapt their customer experience to changes in shopping behaviors. There is no going back to how it was anytime soon. The resent McKinsey research shows that consumers prefer stay-at-home purchases and do not hurry back to malls and brick-and-mortar stores.
Retailers offering effortless customer experience start winning new customers and quickly adapt to new market rules. On the other side, without seamless and simple e-commerce experience it is hard to keep customers looking for safe online shopping. These 3 ideas will help businesses deliver effortless customer experience during COVID-19 pandemic: […]
Olga is a customer service expert and owner at Supportyourcustomer.com. She is writer and blogger on customer service and customer experience excellence.