HubSpot Research found that customers trust recommendations from friends and family over any type of online marketing and advertising your brand can create. Thus customer reviews are important more than ever today. Positive reviews help to create your brand reputation and attract new customers. At the same time negative reviews show how you can resolve issues and handle complaints. […]
Olga is a customer service expert and owner at Supportyourcustomer.com. She is writer and blogger on customer service and customer experience excellence.