creativeness in customer service

How to Achieve Creativeness in Customer Service

“Customer service is not a department, it must be practiced at all levels of the company” – Shep Hyken

When I started my first job as a customer service representative, I had to follow strict policies and had a long list of instructions. Just a few companies focused on creativeness in customer service at that time. Many years have passed and a lot has changed since then. First of all this is the importance of customer service. Now companies need to put the customer first and provide excellent experience if they want to stand out from the competition. In addition, customer service agents are empowered with various tools which both facilitate and streamline their workflow. They can faster and better assist customers with help of technology and follow them throughout the whole journey. […]

Happy employees lead to happy customers, image from rawpixel.com

Happy Employees Make Happy Customers: How to Achieve This

Every modern business no matter their size is turning head towards customers. The main goal is making a customer central to all business policies as well as processes. However, customer centricity does not mean just making customers happy. This is about changing and improving company’s bottom line and focusing on customer needs during the whole customer journey.

In fact, a research by Deloitte reveals that customer-centric companies are 60% more profitable compared to companies that do not focus on the customer. […]